“Before I met @shannaskidmore, I didn’t have any good business practices. If I had a $5000 client budget, I’d spend $4000 on flowers. I was more worried about the client’s expectations than what my bottom line was. The thought of budgeting and planni
Many of you have seen Once Wed post about @ifimade over the past year, but might still be confused as to who and what it is, so we’d like to take the opportunity to officially introduce and announce the company. Both Once Wed and If I Made were found
We always manage to find a way to justify our decision to price our products or services for less than what we know they’re truly worth. “But it was such a great opportunity!” “They were a good friend.” “It’s just the job I need for my portfolio.” We
If there are 3 things you can do to improve your business in 2017, it’s these: 1. Stop the death spiral of discounting your work. 2. Overcome emotional pricing. 3. Learn how to make more profit without raising your prices. Easier said than done thoug
The thing I love most about this pic is that I didn't even notice the little guy swimming in the middle of the shot until after I got the film scans back. I took this while I was at a wedding with @eastonevents in Montenegro. We were at the welcome d
Pricing your work is more than just listing your goods or services and assigning each a number. It is about understanding the value of what you are offering and the needs you are solving. . How many years of training and experience went into what you
Here's a bit more of a behind-the-scenes look at what you can expect from my online courses with @ifimade_. The link is in my profile if you want to get in before the sale price ends at midnight tomorrow. If you're on the fence about it and have some
Many creatives didn’t go into business for the money at first. Money is often an afterthought instead of a forethought, and seldom do creatives price correctly for their work out of fear of losing the job. Does this sound familiar? But there comes a
If you’re looking at your portfolio and sensing a few big holes, but there aren’t any jobs on the horizon to fill those gaps, don’t be afraid to begin by putting test shoots on the books. Some of my favorite images in my portfolio have come from unpa
Exciting News! If I Made is having a 4-day flash sale offering 25% off ALL @ifimade courses until midnight Wednesday! Whether you want to improve your craft or grow your business - we've got a course for you from one of our experts including @sarah_w
FREE Online Class: Don’t forget to register this week’s class tomorrow at 1:30pm EST featuring @fireflyevents LIVE from Londonl! We’ll be chatting with Teissia about her tips and tricks to manage client expectations while you’re planning multiple wed
“The gift of having new material to work with in every season, and the challenge of figuring out how to use it—is why I love my job. Every few months, the earth brings forth an entirely new set of blooms, color palettes, textures, and shapes for me t
FREE ONLINE CLASS: This week on #ifimadelive, Teissia Treynet of @fireflyevents, who was named top wedding planner by @voguemagazine and @harpersbazaarus, will join us to teach on how she manages client expectations while designing and planning multi
Thanks to everyone that joined me on my webinar today with @ifimade_ and @oncewed. It was really cool to hangout with you all. Considering tomorrow is the last chance to buy my online courses, I thought it was about time I gave you a better idea of s
Thanks so much for all of the support this past week as I've been launching my online courses with @ifimade_. It's been pretty cool to share a bit more about myself and my experiences, as well as the stories behind some of my favorite pics. I've read
There’s no one magic trick that brings out the best of someone in front of my lens, but starting with quiet confidence and honest affirmation is a go-to that seems to work well for me. If I come into the shoot with nervous energy or anxiety, it’ll tr
We’re offering 25% off all @ifimade courses until Wednesday night! Use Checkout Code: #FlashSale to get that course you’ve been wanting before midnight Wednesday, January 11. Shop now via the link in our bio or over on ifimade.com and save up to $300
Creatives, are you surviving or thriving? Business strategist @shannaskidmore can teach you how to understand your true business costs and how to price your work in a way that allows you to sustain your art. Her online course, Pricing for Creatives,
Burnt out and underpaid? You’re not alone. Feel like no matter how hard you work, the numbers in your bank account never seem to be enough to cover paying the business and personal bills? We've been there. Which is why we’re passionate about giving y
Free Online Class: Join us this Thursday at 1:30pm EST to watch @amyosabaevents design a centerpiece live and discuss her creative process. Register with the link in profile. Can't make the live class? Don't worry! Still sign up to receive the replay
FREE ONLINE CLASS: We’re excited for our next #ifimadelive class with @tingefloral this Thursday at 1:30pm EST! Join us LIVE for a free online class with Ashley Beyer as she designs and explains how she uses color theory to bring life and movement to
Want to learn @sarah_winward process for planning, designing and executing floral installations? Sign up for @ifimade's 3 days of free video training with @sarah_winward. Starting Monday, March 6. Sarah will be sharing plenty of advice around the top
"I use airline cable for most things that I hang. I also use a simple clasp system that tightens on the end of the cable.” You can see this technique in action as part of today’s free video training with @sarah_winward. You’ll find the link to the tr
A lot of @sarah_winward’s installations have been conceived by her imagining something sort of surreal in her head, and then creating it when given the right opportunity. This blackberry swirl was something she created just for fun following an after
Only a few hours to go in the @ifimade Flash Sale! Treat yourself and your business and make 2017 your year to thrive. Enter code #FlashSale at checkout to save up to $300 off the If I Made course of your choice. Sale ends at midnight. Link in profil
Sign up for @ifimade's 3 days of free video training with @sarah_winward. Starting Monday, March 6 Sarah will be sharing with you plenty of advice around the topics of installations and seasonal floral design. Registration link in profile. #ifimade
Sarah is sharing some of her top “tips and tricks” when it comes to installation mechanics. You’ll see a video of @sarah_winward approach a challenging install, and then read more of her advice on budgeting and educating clients about the value of in
When I think about some of the words I’d like my images to evoke, this is what comes to mind: natural, uncontrived, effortless. Wrinkle lines, small gestures of affection, in-between moments; that’s what I want to capture. The real life stuff. In my
When I look at where I’ve been and where I’m going, I feel so thankful. It’s been a wild ride—and I haven’t always had clear direction. But one thing is for sure: All the way through, I’ve been myself. It’s how I do business, it’s how I create beauti
It's happening today! Don't forget to sign up to watch for our FREE online class with @amyosabaevents. She'll be designing LIVE while teaching how to create movement in your arrangements. Can't make the live webinar? Still sign up via the link in our
LIVE TODAY: Don’t forget to register for our FREE online class happening today at 1:30pm EST featuring @tingefloral! We’ll be talking color theory and asking Ashley your questions LIVE! Link in profile. #ifimade #ifimadelive
Join us this Thursday at 1:30pm EST for a FREE online class with @amyosabaevents as she shares her creative process while designing an arrangement LIVE. The link to register for this class is in our profile. If you can't make the live webinar, still
Starting Monday @ifimade is hosting 3 days of FREE video training with @sarah_winward. We’ll deliver the videos and supporting articles direct to your inbox. All you need to do is register via the link in our profile. Hope you can join! Photo by @tar
Do you struggle with pricing your products or services? You might appreciate these words of encouragement from financial coach and business strategist @shannaskidmore
FLASH SALE! Enjoy 25% off all @ifimade courses in business, photography, floral design, wedding planning and styling with discount code: #FlashSale. That’s a saving of up to $300 on some courses! Sale ends midnight January 11. Link in profile. #ifim
Every time I work with @sarah_winward I learn something new about flowers. Watching her design is always a moving experience, and its been the most wonderful week filming her new online course with @ifimade. I can't wait to share more with everyone i
As well as thinking about an engagement session as a story, I like to include detail shots to break up all the portraits. A blog post just gets old fast if it’s all portraits. So I make sure I’m getting good shots of cool stuff around them or of thei
Learn how @sarah_winward plans, designs and executes floral installations in our FREE 3-day video training series starting tomorrow. Register via the link in our profile and we’ll deliver the videos and articles direct to your inbox. Photo by @leopat
Have you signed up for our free online class with @tingefloral this Thursday at 1:30pm EST? We’ll be answering your questions live as Ashley Beyer creates an arrangement and explains how she integrates color theory into each of her designs. You won’t
Just a friendly reminder.... few hours left at the sale price for both my wedding and commercial online courses with @ifimade_. Any questions? Hit me up here and I'll answer them for you. #ifimade
FREE ONLINE CLASS: I’m so excited to have @tingefloral on #ifimadelive this Thursday at 1:30pm EST! Visit the link in our profile to register for her FREE online class. Ashley will be teaching you guys how she uses color theory to enhance her floral
As a creative you love what you do, take pride in your work, and are often willing to sacrifice your bottom line for the integrity of a design or service. When @amyosabaevents first started working with @shannaskidmore, her profit on each job was les
My first experiences in professional photography threw me into grabbing coffee and lunch for people, but they also landed me right in the middle of the community I wanted to inhabit. Getting myself around photographers, shaking hands with art directo
You guys - there’s someone we want you to meet! This is @shannaskidmore. Many of you have heard us talk about Shanna before. She’s a business strategist and financial coach, and she’s been the game changer of so many creatives whose business we have
FREE ONLINE CLASS: We're pumped to have Teissia Treynet of @fireflyevents, who was named top wedding planner by @voguemagazine and @arpersbazaarus, for our next #ifimadelive class this Wednesday at 1:30pm EST! Join us LIVE for a free online class wit
